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The changing perceptions of people towards entertainment along with a rise in their disposable income and internet usage have driven the market. The report begins with a market overview section that provides an insight into the existing market as well as the estimated market size and growth. The size and growth of the subscriber base has also been added. This is followed by the business model section which delves into the analysis of the operational model of such businesses along with their basic cost and revenue structure. An analysis of the drivers explain the factors for growth of the industry including increasing number of movies released annually, increasing penetration of TV’s and DVD players, rising income levels, rise in internet usage, increasing credit card usage, rising movie ticket prices and cost sensitive consumers and willingness of people to spend on entertainment. The key challenges of the market include stiff competition from the unorganized sector, easy availability of movies, capital intensive industry, low pricing of VCDs and DVDs and reach restricted to metro cities. Key trends in the market have also been analyzed which includes emergence of different operation modes, high-end customer service and promotional activities and offline counters to leverage on brand value. The competition section provides an overview of the competitive landscape in the industry and includes a detailed profile of the major players in the market including their product line and offerings. Key developments in this sector have also been highlighted. Table of Contents: Page 1: Executive summary Market Overview Page 2: Online Movie Rental – Overview, Size and Growth (2008-2012e) Business Model Page 3: Operational Model Page 4: Licensing and Content Acquisition, Average Cost Break-down Structure (Indicative) Drivers & Challenges Page 5: Summary Page 6-12: Drivers Page 13-16: Challenges Trends Page 17: Summary Page 18- 21: Key Trends Competition Page 22- 34: Major Players Key Developments Page 35: Key Developments For more information kindly visit : http://www.bharatbook.com/detail.asp?id=178274&rt=Online-Movie-Rental-Market-in-India-2011.html Related Reports Movie Theaters in the US http://www.bharatbook.com/detail.asp?id=94463&rt=Movie-Theaters-in-the-US.html Global Movie Production and Distribution http://www.bharatbook.com/detail.asp?id=71182&rt=Global-Movie-Production-and-Distribution.html -30- Or Contact us at : Bharat Book Bureau Tel: +91 22 27578668 Fax: +91 22 27579131 Email: info@bharatbook.com Website: www.bharatbook.com Follow us on twitter: http://twitter.com/#!/BharatBook Please visit our blog at http://bharatresearch.wordpress.com
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Online Movie Rental Market in India 2011
